Context
The project began with a specific object: fingerless leather gloves. Material, fit and production were developed alongside the name, visual language and route to market.
Development
Materials and components were sourced across Europe, with production coordinated in Spain. The visual and commercial structure followed through identity, e-commerce, editorial images and selected physical activations.
Contribution
- Product development and assortment
- European materials and component sourcing
- Spanish manufacturing coordination
- Brand positioning and presentation
- E-commerce and digital merchandising
- Editorial and activation planning
Current status
Armèlle has been featured in Tatler UK, Vogue Hong Kong, Grazia and Numéro, alongside independent publications in Spain and internationally. Armèlle was presented through a dedicated pop-up at LenzWerk Monaco during the Formula One Monaco Grand Prix.
Material detail
Material / leather. Component / fingerless gloves. Sourcing / Europe. Production / Spain. A high-resolution detail crop is not yet available — the plain product image is shown until one exists.
