About.
01 / INTRODUCTION
Based in Paris. I grew up in Spain and later studied and worked in Germany, experiences that continue to inform the references and perspectives behind the work. I am interested in the point where an idea becomes something people can actually encounter, whether as a product, a concept or an experience.
The work looks beyond the finished object to the way it is made, presented, circulated and understood. My approach is hands-on and begins with the person on the other side: what feels intuitive, what is genuinely useful and what gives the overall experience its character. Alongside ongoing fashion work, I continue to develop independent products and digital projects.
02 / EXPERIENCE
Experience
Education, roles and independent work.
DIPLOMA
Communication & marketing
Diploma and studies in Madrid, Spain.
MADRID
EDUCATION
Design
Studies in fashion design, materials, construction and product development, with a practical focus on translating ideas from initial concept into production.
STUTTGART, GERMANY
PROFESSIONAL
Schwangau Schuh GmbH
Brand and e-commerce manager: e-commerce and B2B development, new sales channels, marketing campaigns and brand presentation across digital and commercial touchpoints.
GERMANY
2023—ONGOING
Coperni via Tomorrow Ltd.
International wholesale, showroom operations, buyer appointments, collection presentation and commercial feedback.
PARIS / INTL
2021—ONGOING
Armèlle
Independent leather-accessories project covering product development, European sourcing, Spanish production, identity, e-commerce and selected activations.
FRANCE / SPAIN
SELECTED
Editorial & creative production
Selected on-set and production assistance across fashion and magazine contexts.
PARIS
IN DEVELOPMENT
Mallorca Property Platform
Digital product structure, information architecture, interface development and research workflows.
SPAIN
EDITORIAL REFERENCES
Tatler UK
Armèlle product feature.
03 / IN DEVELOPMENT
In development
